digital marketing

October 15, 2025

The importance of ethical copywriting

The customer should always be the priority, in my professional opinion. So, what does that look like when creating copy? It’s pretty simple. Continue reading

June 15, 2025

My most popular requested add-ons as an SEO writer

We’ve all been tempted by the candy in the check-out lane or the “customers also bought” section in our favourite online shops. The same exists for business content writing! Continue reading

May 1, 2025

SEO and SMO: What’s the difference?

An SEO writer with no SMO training can’t provide both types of writing and vice versa. Continue reading

May 15, 2022

Is there a future in business content writing?

Business content writing is different from creative writing or technical writing. It requires a different approach and a different engagement need. If you’re looking for a profitable career as a writer, this may just be it. Continue reading

April 15, 2022

Finding Marketing Professionals Who Can Help Your Business Grow

Your business must have impactful marketing to grow and achieve your long-term goals. Consider the advice above as you search for marketing professionals to join your team. Learn more about the difference between freelancers and employees. And remember to research… Continue reading

July 15, 2019

How to pick the right business content writer

If you’re frantically searching for a business writer but you aren’t entirely sure what you should be looking for, this is a great first stop! Just like any business-related decision, you are going to want to make sure that you… Continue reading