As some of you may know, I split my time between platform-based and private freelancing as a business writer. As I’ve talked about before, both are different enough to offer unique advantages. I wanted to talk a bit more about that since choosing the right approach for every professional freelancer is a crucial decision! 

3 of the top platform freelancing perks

Regardless of what platform you choose or what kind of service you provide on that platform, these 3 perks should be pretty generic. They include:

• You get to focus on your craft: You’ve made the decision to study your craft, and this means that you’ll want to actually spend that time on your craft, right? When you choose an established platform, you’re also choosing a system that takes on a lot of the daily stresses. Things like hosting, ranking, and marketing. All of these are done for you, and you simply list your services along with everyone else. Interested customers can basically window shop and find your listing there for them to choose from.

• Failure is as low-risk as possible: There is always a chance that you will fail when you go into business — this is nothing new. However, hosting on a platform means that you will be as safe as possible if total failure is the result. This means that any money you’ve sunk in will be nothing more than perhaps a few fees and some time. While it’s not “nothing,” it is a lot better than realizing you’ve used a lot of your own hard-earned cash on something that is a total flop, right? This is a huge reason why many people start out on platform work!

• Exploring new things is encouraged: Perhaps you usually write short stories, but you really want to try poetry. Or, you’ve always wanted to beta-read. Platforms are designed to help you explore several offers within your niche. You can explore as much as you want and get a feel for where your expertise is. From there, you can move forward with accurate information and experience to guide you into a more profitable and enjoyable future.

  Personally, I started out as a long-form article writer. I tried blog posts and then eventually stumbled onto product description writing. I ended up specializing in product descriptions, which I would never have seen coming since I was trained and educated as a creative writer!

It’s all in the details

Spending my time platform freelancing over the years has taught me some great things, and I continue to be grateful for that experience. Maybe you’re just starting out in the world of freelancing and looking for some support. Or you just want to keep the process as simple and as straightforward as possible. Regardless, platform freelancing really offers a lot for you.

The thing is, too, that you don’t have to decide between platform and private freelancing. As I said, I do both and enjoy both for unique reasons. The options are out there, so you may as well make use of them. Right?

What do you think? Do you have any of your own perks of platform freelancing that you’d like to share?

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