business copy
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Why does copywriting have a bad reputation?
There are a lot of valid reasons why copywriting has a bad reputation. However, that reputation deserves to be put on the idea behind the content rather than the content itself. Continue reading
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3 things to say to a writer
Out of nothing more than 26 letters, writers can create entire universes with characters and stories that will bring readers to tears. Yet despite this truly awe-inspiring talent, there are many well-intentioned people out there (many of whom may be… Continue reading
Kelterss 